LATAM MARKETING MEDIA MANAGER

SaaS | MEXICO - CDMX

DESCRIPTION

Our client is a SaaS companyit is ranked among the 10 most promising Startups in Spain and one of the most important in Europe, growing internationally in different continents.

 

Currently serves thousands of customers in over 60 countries all over the world and across industries, it has built a super talented team of over +200 people its headquarters are based in Barcelona.



ABOUT THE ROLE



SPECIFIC RESPONSIBILITIES

●  Define and coordinate the media plan across all channels to boost Factorial’s brand presence (focus on Youtube)

●  Drive massive growth in website traffic, lead acquisition and revenue.

●  Work alongside the editorial team to ensure the content strategy is helping achieve awareness, acquisition and retention goals.

●  Develop and implement SEO capability to include link-building, domain authority, content strategy and audit.

●  Build and update the prospect universe including audiences/segments/personas to be targeted.

●  Manage campaign ROIs and brand KPIs while overseeing the media budget and resource allocation.

●  Management of the media team and external suppliers of the market: PR agency, link-building agency, copywriters etc.



WORK EXPERIENCE REQUIREMENTS:

  You are native Spanish speaker & fluent in English

  Previous working experience as a media manager or similar role for at least 5 years

  Be data driven and awesome with KPIs to understand the ways in which content will help us drive our key metrics

  Previous working experience implementing long term cross-channel content strategies

  Experience in finding and working together with Influencers, Press and PR Agencies.

  Experience in the B2B environment (Saas industry would be a plus)

  Knowledge about SEO

  Other general knowledge in digital marketing: CRO, UX and Analytics

  Previous relevant growth experiences of Brand Awareness     


Bonus Points:

  Curious person without fear of failure, experimentation and out of the box thinking

  Great creative and data-driven mindset

  Negotiation and communication skills

  High standards and attention to detail

  Work ethics, continuous learning ambition, and motivation to join a fast moving high performance team



BENEFITS

●  Uncapped commissions and earnings - we reward hard work

●  High growth, multicultural and friendly environment 

●  Flexible schedules!

●  Free physiotherapy in the office once a week!

●  Healthy life with Andjoy (Gyms, pools, outdoor classes)

●  Language classes. 

●  Breakfast in the office and organic fruit 

●  Free caffeine and theine 

●  Pet Friendly